Fire Chalk
Fire Chalk is a richly saturated red shade with RGB(210, 128, 108) and hex code #D2806C, reading as medium-light at a glance.
HEX
#D2806C
RGB
210, 128, 108
HSL
12°, 53%, 62%
CMYK
0%, 39%, 49%, 18%
LAB
62, 30, 24
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Description
- •Fire Chalk (#D2806C) is a warm-toned red color defined by RGB values of 210, 128, 108 and HSL values of 12 degrees hue, 53% saturation, and 62% lightness. At 62% lightness it appears medium-light, and its richly saturated character makes it suitable as a strong accent or brand color. It pairs naturally with its complementary shade #6CBED2 for high-contrast schemes, or with the analogous tones #D2B36C and #D26C8B for a more harmonious palette.
Psychology
As a red shade, Fire Chalk tends to carry the general associations of that hue family: power, passion, danger, and urgency. Red is one of the first colors humans evolved to distinguish and is commonly linked with energy, urgency, and appetite.
Hue family
red
Saturation level
richly saturated
Lightness level
medium-light
Temperature
warm
Because Fire Chalk is richly saturated and medium-light, it tends to feel bold and attention-grabbing in a design context.
Meaning
Within the red family, colors like Fire Chalk are commonly associated with power, passion, danger, and urgency, though exact interpretation depends on cultural context and surrounding design elements.
Hue family
red
Common associations
power, passion, danger, and urgency
Temperature
warm
History
- 1Fire Chalk is a named point in a modern digital color palette rather than a documented historical pigment, but the red family it belongs to has a long design history. Red is one of the first colors humans evolved to distinguish and is commonly linked with energy, urgency, and appetite.
Color info
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Visual perception
- At HSL(12, 53%, 62%), Fire Chalk has a relative luminance of about 0.30 on a 0-1 scale, which can make it harder to distinguish for people with red-green color blindness if used alongside similarly saturated greens or reds; pair it with a distinct lightness or add non-color cues such as icons or labels.
Technology specific
- Fire Chalk (#D2806C) renders consistently on standard sRGB displays; on wider-gamut or uncalibrated screens, expect minor shifts in perceived saturation. For print reproduction, convert from RGB to CMYK and proof physically, since muted colors like this can shift noticeably between screen and print.
Guidance
Use Fire Chalk with black text for readability (contrast ratio approximately 7.0:1). It is versatile enough to use for larger surfaces such as backgrounds or cards.
Examples
web design
call-to-action buttons
branding
logo accent color
UI design
card and panel backgrounds
spot color for emphasis
Purpose
Fire Chalk works well for accent elements, buttons, and calls-to-action that need to stand out, given its richly saturated and medium-light profile.
Benefits
visual contrast
pairs with black text for a WCAG contrast ratio of about 7.0:1
palette flexibility
combines with #6CBED2 (complementary) and #6CD280/#806CD2 (triadic) for varied schemes
brand consistency
reads as bold and energetic across most screens